Find further information via Linkedin or follow development of my games via Twitter.
Clean lines and timeless elegance
Fitch were tasked with creating interactive touchpoints for the new 'Miele Experience' stores. Users could prepare a bowl of tomato pasta, bake the perfect loaf, prepare perfect coffee and more as they discovered the products and features. I designed the experience and UI for both M-Touch and Hob touchpoints as well as a Welcome app for in-store and a desktop and mobile promotional site.
Rich interactive touchpoints let users test Miele's induction hob functionality in-store.
Promoting the flexible Miele induction hobs.
Simple tap and swipe interactions take users through the benefits of a Miele hob via the touchpoint.
A clean and simple catalogue let you gauge the size and form of a Miele hobs and more.