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Design, Illustration & Animaton.

18+ years working on campaigns, websites, web-apps, mobile apps and games for clients ranging from Adidas, Google, Chanel, Netflix + more.

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New bizz, day one

Snapchat

Agency (Ad)venture

It's your first day at your ad agency. Explore the office, help with a pitch and see how Snapchat can enhance your work in this 16-bit, retro themed experience, including 4 mini games. Working for agency OddCommon, I did the visual and game concepting, and the pixel art assets and animations.

The full office. The player would interact with the co-workers, learn about Snap products and more as you help out on your first day!

The office micro games in which you run to grab coffee, help concepting ideas, organise a deck and finally, make sure you smash the project presentation!

The final game, Snapchat Agency (Ad)venture was the centrepiece of in-person Snapchat events, and included the game running on two custom arcade cabinets - and 3D models of some of the in-game characters!

A pixel art treatment test for one of the more abstract game routes, as shown further below.

In these rough sketches, my original exploration for the office scenes leaned more heavily into the abstract reality, with giant tentacles, man eating piranah plants and more.

The visual treatments for the games aimed to inject Snapchat playfulness into the otherwise simple mechanics. Whacking bad ideas as they appear in a pulsing brain, running along a undulating tongue to deliver your coffee fix, talking points flying from a huge animated mouth and more.

The concepts and wireframes for the mini games were incredibly simple; a whack-a-mole type, a memory game, an endless runner and a rhythm/guitar hero type.