StellaSport

Lo-fi gifs on fleek for the Adidas StellaSport tumblr.

Designed by Clubhouse Studio's, the StellaSport tumblr brings 'collection sneak-peeks and creative from some of the most inspirational girls from around the Globe'.

Celebrating the broad spectrum of output from London to Tokyo to New York, from sports icons to illustrators - and all within the sphere of Tumblr - I animated a suite of around 50 lo-fi gifs to serve as tumbleable content alongside StellaSport's articles on feminism, style, fitness and more.